What is a B2B Reseller?

B2b resellers are everywhere but you just don’t realize that this is their business. One example of business resellers are salvage yards. They buy cars that people junk and remove the parts. They then sell the parts to consumers or auto repair shops that want to give their customers a good deal, especially if they don’t care if the part is used.

Businesses can also list on Amazon and sell to other businesses or to consumers. If they sell to other businesses, they are B2B resellers. There are hundreds of ways one can become a B2B reseller. The key is to have a product or service that you are an expert at, market it well and above all be honest about your product or service.

Small businesses, in particular, can use resellers, especially for online sales. They may hire someone to write up product descriptions and other online content that requires writing or photography skills. The consultant they hire may not be able to do this themselves, but they will find other companies that do writing and photography and contract with them to do the required work.

Those people are B2B resellers. They purchase the service they need from one company and then resell it to the company that hired them.

What Would Capital Funding Do for a Reseller?
In order to find the business, they need to be able to make their own business thrive and grow, they have to market themselves. They have to either have the people with the skills they need to contact them or they have to find them. They also have deadlines to meet.

The customer that originally contracted with them will give them a certain amount of time to produce what they need. The product must not only be on time, but it must meet the expectation of the business owner purchasing it.

If the business they contracted with to provide the service or product looks likely to fail to meet the deadline, they will have to quickly find someone else that can. This will likely increase their costs since the deadline is far shorter than it was originally. This is where a company like Cresthill Capital comes in.

They can quickly provide a merchant cash advance to the consultant to offset the unexpected increase in expense. This is the advantage of a capital funding company as opposed to a bank. A capital funding company can provide the capital needed much faster than a bank.

Do Capital Funding Companies Just Hand Out Cash?
In a sense, yes, but they do have standards that must be met by the company they hand out the cash to. A company like Cresthill Capital reviews the past performance of the company that is requesting the funds. They will look at the revenue stream that has been generated, the business model the company has, how they use the revenue they receive and other factors.

This gives them a picture not only of the viability of the company’s business model but also if the owner is wisely investing the revenue back into the business. Once they determine that the risk is worth the cash advance, the repayment terms are agreed upon and the contracts are signed, within hours the consultant can have the needed fund deposited in their bank and they are back in business.

You will also want to make sure to look up things about the company you are considering. For example, look up Cresthill Capital complaints and reviews to see what former clients have said about the business and how they conduct themselves.